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Acquia is a software-as-a-service company co-founded by Dries Buytaert and Jay Batson to provide enterprise products, services, and technical support for the open-sourceweb content management platform Drupal.

Overview[edit]

The company is venture capital backed, having received $173.5 million in eight rounds. The most recent Series G round of funding raised $55 million in September 2015, led by Centerview Capital.^[3] Other investors include Amazon,^[4]New Enterprise Associates, Investor Grown Capital, and North Bridge Venture Partners.^[5] In February 2015 Acquia announced it had surpassed $100 million in revenue for 2014, up 46 percent from 2013.^[6]

• 53 State Street, 10th Floor Boston MA, 02109 888-922-7842.
• Acquia is a software-as-a-service company co-founded by Dries Buytaert and Jay Batson to provide enterprise products, services, and technical support for the open-source web content management platform Drupal. The company is venture capital backed, having received $173.5 million in.

In 2013, Acquia was named the Fastest Growing Private Technology Company in North America by Deloitte^[7] and remained in the Deloitte's Fastest 500 the next year.^[8] On August 21, 2012, Acquia was named #8 on the Inc. 500 list for 2012, the #1 software company and #8 company in Boston.^[9] On August 22, 2013, Inc. (magazine) 500 fastest growing private companies list, Acquia was ranked #8 in Software and overall #109 in the list.^[10][11]

Acquia has received industry recognition, including being identified as a Leader by the 2014 Gartner Magic Quadrant for Web Content Management^[12] and a Strong Performer in the 2015 Forrester Wave for Web Content Management Systems.^[13]

In 2019, Vista Equity Partners bought a controlling stake in Acquia, valuing the company at $1 billion.^[14]

In February 2020, Acquia was positioned in the Leaders quadrant by Gartner, Inc. in the 2020 Magic Quadrant for Digital Experience Platforms.^[15]

Products and services[edit]

Source:^[16]

• Acquia Cloud
• Acquia Cloud Site Factory
• Acquia Drupal Cloud^[17]
• Acquia Search
• Acquia Edge
• Acquia Lift
• Acquia AgilOne
• Acquia Content Hub
• Acquia DAM
• Acquia Commerce
• Acquia Lightning
• Acquia Dev Desktop
• Acquia Cohesion
• Mautic
• Maestro

References[edit]

1. ^'Acquia raises $7M for Drupal platform'. venturebeat.com. 2007-12-20. Retrieved 2011-04-26.CS1 maint: discouraged parameter (link)
2. ^'Contact Us'. acquia.com. Archived from the original on 22 April 2011. Retrieved 2011-04-26.CS1 maint: discouraged parameter (link)
3. ^'Online Content Manager Acquia Raises $55 Million For Online Customer Relationships'. boston.com. 2011-07-22. Retrieved 2011-09-01.CS1 maint: discouraged parameter (link)
4. ^Duryee, Tricia. 'Amazon makes an undisclosed investment in cloud services company Acquia'. www.geekwire.com. Geek Wire. Retrieved 18 August 2014.CS1 maint: discouraged parameter (link)
5. ^'Crunchbase entry for Acquia'.
6. ^'IPO-bound Acquia reaches $100M annual revenue'.
7. ^'Technology Fast 500™ 2013 Ranking'. deloitte.com. 2012. Archived from the original on May 27, 2014. Retrieved 16 June 2014.CS1 maint: discouraged parameter (link)
8. ^Harris, David. '28 Mass. firms make Deloitte 500 fastest-growing companies list'. bizjournals.com.
9. ^'America's 10 Fastest Growing Private Companies'. inc.com. 2011-04-21. Archived from the original on 2012-09-20. Retrieved 2012-09-17.
10. ^'Companies on the Inc.5000 include Sparc and Telogis'. Inc.com. 2013. Retrieved 16 June 2014.CS1 maint: discouraged parameter (link)
11. ^'The 2013 Inc. 5000 List - BlueSquare Resolutions through iSirona'. Inc.com. 2013. Retrieved 16 June 2014.CS1 maint: discouraged parameter (link)
12. ^'Gartner Magic Quadrant for WCM'.
13. ^'Forrester Wave for Web Content Management Systems'.
14. ^'Vista Equity Partners buys Acquia for $1B'. Retrieved 2020-10-16.
15. ^'Acquia Named a Leader in Gartner's 2020 Magic Quadrant for Digital Experience Platforms'. MarTechSeries. 2020-02-03. Retrieved 2020-02-04.
16. ^'CMS Platform for Content, Community, Commerce | Acquia'. acquia.com. Retrieved 2017-04-19.
17. ^'New Acquia platform looks to bring together developers, marketers and data'. techcrunch. 14 July 2020. Retrieved 19 September 2020.

External links[edit]

• Official website

Acquia Support Group

Last week, Vista Equity Partners all but finalized a deal to purchase digital content management company Acquia for $1 billion. Camtasia studio 8.1 key.

The acquisition (or should we say, Acquiasition) may not come as a surprise to those who have followed Acquia's story closely over the past few years. In a 2018 article for Xconomy, CEO of Acquia, Michael Sullivan, hinted that the company might end up selling 'to accelerate (growth) even faster.'

A plan years in the making?

At the time, it seemed Sullivan — if pressed to make a choice—would lean more toward acquisition than planning an IPO: The Xconomy article explains that Acquia had kept its options open, but wasn't 'planning an IPO immediately.'

From that perspective, it makes sense that Acquia would eventually be sold to a company like Vista instead of being offered for public trading.

But, this doesn't necessarily mean that Vista doesn't plan on selling or offering Acquia at some point down the line. As many have pointed out in reaction to the acquisition, Vista's modus operandi is often to purchase growing companies, then work to optimize processes and centralize operations.

This, of course, is all in the interest of skyrocketing revenues—as well as the value of the company in question. In turn, Vista can then sell the now-much-more-profitable company for a much higher price than it was purchased for.

That being the case, the question now becomes:

What does the future hold for Acquia?

There are a number of factors to consider, here:

A renewed focus on digital experience

First of all, the acquisition is beneficial to the industry as a whole.

With Acquia's name in the headlines, the importance of the digital experience to digital transformation is sure to get its due time in the limelight. In turn, innovative platform providers are bound to become a more vital part of the overall conversation within the industry.

So..how will Acquia choose to innovate?

A shift from service to product?

Will Acquia shift its focus, becoming more product-centered than in its previous inception?

Or, will it take a 'hybrid' approach of sorts, providing an agency-style service on top of a product-centered foundation?

We ask these questions knowing that achieving substantial growth (in terms of Vista's standards) may prove to be difficult given the current state of the crowded MarTech market. It seems almost inevitable that Acquia's services will need to undergo some sort of transformation in order to achieve and sustain this growth.

In transforming its services in any fashion, Acquia will likely end up targeting a vastly different audience than it previously had. However, it's important to keep in mind that Acquia has always catered specifically to Drupal users above all others. That said, it'll be interesting to see how Acquia plans on attracting new audiences to its brand.

More than Drupal services

Another point worth discussing is the fact that Acquia's growth is, on some level, dependent on Drupal's ability to continuously innovate its platform. The question here is:

Will Drupal's efforts to innovate moving forward be sufficient to ensure that Acquia can continue to grow as planned?

Acquia and Drupal have always gone hand-in-hand. But, it's now not a matter of Acquia helping Drupal users get the most out of Drupal — it's a question of whether or not Acquia can continue to grow as a Drupal-first service.

Along that same wavelength, the current shift toward a preference for headless CMS platforms may spell trouble for Acquia (since Drupal does not offer headless capabilities). Since a complete revamping of Drupal is essentially out of the question, Acquia's (read: Vista's) other main option might be to acquire a headless CMS provider and expand its main services to this new platform.

Creating a digital transformation ecosystem

We've already seen instances of private equity companies buying out multiple businesses to build a sort of 'digital transformation ecosystem' (e.g., Salesforce's purchase of Demandware in 2016).

We imagine Vista will move forward in a similar manner, acquiring companies whose products or services complement one another — allowing this newly-created ecosystem to thrive.

Growth, expansion..and possible sale?

Though nothing is certain, it would be pretty surprising if Vista's end goal isn't to build up Acquia's revenues in preparation for a much larger sale a few years down the road. I mean, it's exactly what the team did with Marketo just last year.

Acquia Support Twitter

But, the CMS market is a lot more complex than the automation industry.

Acquia Support Guide

Growing Acquia's profitability might prove to be more difficult than merely streamlining processes and centralizing operations. While Acquia has always been focused on innovation, true digital transformation is revolutionizing the industry in ways no other company has even dreamed of.

A renewed focus on digital experience

First of all, the acquisition is beneficial to the industry as a whole.

With Acquia's name in the headlines, the importance of the digital experience to digital transformation is sure to get its due time in the limelight. In turn, innovative platform providers are bound to become a more vital part of the overall conversation within the industry.

So..how will Acquia choose to innovate?

A shift from service to product?

Will Acquia shift its focus, becoming more product-centered than in its previous inception?

Or, will it take a 'hybrid' approach of sorts, providing an agency-style service on top of a product-centered foundation?

We ask these questions knowing that achieving substantial growth (in terms of Vista's standards) may prove to be difficult given the current state of the crowded MarTech market. It seems almost inevitable that Acquia's services will need to undergo some sort of transformation in order to achieve and sustain this growth.

In transforming its services in any fashion, Acquia will likely end up targeting a vastly different audience than it previously had. However, it's important to keep in mind that Acquia has always catered specifically to Drupal users above all others. That said, it'll be interesting to see how Acquia plans on attracting new audiences to its brand.

More than Drupal services

Another point worth discussing is the fact that Acquia's growth is, on some level, dependent on Drupal's ability to continuously innovate its platform. The question here is:

Will Drupal's efforts to innovate moving forward be sufficient to ensure that Acquia can continue to grow as planned?

Acquia and Drupal have always gone hand-in-hand. But, it's now not a matter of Acquia helping Drupal users get the most out of Drupal — it's a question of whether or not Acquia can continue to grow as a Drupal-first service.

Along that same wavelength, the current shift toward a preference for headless CMS platforms may spell trouble for Acquia (since Drupal does not offer headless capabilities). Since a complete revamping of Drupal is essentially out of the question, Acquia's (read: Vista's) other main option might be to acquire a headless CMS provider and expand its main services to this new platform.

Creating a digital transformation ecosystem

We've already seen instances of private equity companies buying out multiple businesses to build a sort of 'digital transformation ecosystem' (e.g., Salesforce's purchase of Demandware in 2016).

We imagine Vista will move forward in a similar manner, acquiring companies whose products or services complement one another — allowing this newly-created ecosystem to thrive.

Growth, expansion..and possible sale?

Though nothing is certain, it would be pretty surprising if Vista's end goal isn't to build up Acquia's revenues in preparation for a much larger sale a few years down the road. I mean, it's exactly what the team did with Marketo just last year.

Acquia Support Twitter

But, the CMS market is a lot more complex than the automation industry.

Acquia Support Guide

Growing Acquia's profitability might prove to be more difficult than merely streamlining processes and centralizing operations. While Acquia has always been focused on innovation, true digital transformation is revolutionizing the industry in ways no other company has even dreamed of.

How Acquia — and the rest of the industry — decide to proceed..well, only time will tell for sure.

What do you think of Acquia's acquisition?

Acquia Support Services

This article was originally posted on LinkedIn.